The house
I'm NOT A Baby! is the kids' personal care brand of the Korean company Genie the Bottle — a low-irritation line a mom created for her own growing child, sitting in the gap between baby products and adult products. The range is built around goat milk and naturally derived ingredients, from shampoo and body wash to lotions and an all-in-one wash for active kids.
Why it matters
What sets it apart
01
Made for the kids-and-tweens stage, not babies or adults
02
Goat milk and naturally derived ingredients across the line
03
Shampoo, wash, lotion, and all-in-one formats
Range
What I'm NOT A Baby! makes
The product types this house is known for.
Body Care
Cleanser
Hair Care
Lotion
Shampoo
Selected products
A closer look
Body Wash
Lotion
Carry I'm NOT A Baby! in your store
We represent I'm NOT A Baby! for wholesale in the United States. Tell us about your store and we'll be in touch.
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